What is your monthly ad spend?

What is your average conversion rate?

What is your average cost?

If you're not sure, or just getting started, check out WordStream's regularly updated reports on Industry Benchmarks:

This is the average cost-per-click (CPC), cost-per-engagement (CPE), cost-per-view (CPV), or any average figure of your cost per interaction.

Again, if you're unsure, or just starting out, use the links above to look up your industry's benchmark.

52 Monthly Conversions

See the complete breakdown below for daily, monthly, quarterly, and annual conversions, as well as cost per conversion (AKA cost-per-action (CPA)), and a full breakdown of clicks.

Conversions

Daily

Monthly

1.71

52.08

Quarterly

Annually

156.25

625.00

Costs

CPA

$192.00

Clicks

Daily

Monthly

68.53

2083.33

Quarterly

Annually

6250.00

25000.00

PPC Conversions Calculator

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A PPC Conversions Calculator is a tool that helps you calculate the number of conversions you should expect and cost per conversion of your pay-per-click (PPC) advertising campaigns.
Using a PPC Conversions Calculator helps you understand the efficiency and profitability of your PPC campaigns. This tool aids in identifying areas for improvement and informing strategic adjustments to maximise ROI.
To use the PPC Conversions Calculator, you simply input your total ad spend, average conversion rate, and average cost. The calculator will then provide you with a breakdown of how many conversions and clicks you should expect, and your cost per conversion (cost-per-action (CPA)).
Cost Per Conversion, also known as Cost Per Action (CPA), refers to the average amount of money you spend on an ad campaign for each conversion achieved. This is a key performance indicator in PPC advertising.
Conversion Rate is the percentage of users who take a desired action after clicking on your ad. This could include making a purchase, signing up for a newsletter, or any other defined goal of your campaign.
Improving PPC Conversion Rate, or rather Conversion Rate Optimisation (CRO), often involves optimising your landing pages, enhancing the relevancy of your ads, using compelling calls to action, and targeting your ads more effectively.
Yes, Fatduck Marketing's PPC Conversions Calculator is a free tool available for anyone to use.
If you need help understanding the results or want to discuss strategies to improve your PPC campaigns, the team at Fatduck Marketing is available to assist. Simply reach out to us via our contact page.